The main goal for Team BrainX was to make the platform's rich features easily accessible and understandable. In the first meetings with Scrowbly's stakeholders, we received the user persona and journey documents as well as basic wireframes and brand guidelines for the app.
After a few more meetings, it was decided that our UI/UX design team will develop high-fidelity wireframes and create app prototypes based on them. Furthermore, we will carry out usability tests of the different designs to ensure they are simple and intuitive.
Our team experimented with multiple iterations of the brand colors, dedicating ourselves to finding the perfect combination that would seamlessly integrate with the app's design. Eventually, we were successful in meeting the needs and requirements of all the stakeholders.
A similar approach for the landing page was undertaken for their website. Requirements were finalized after a number of meetings between the two teams. While the focus of the landing page was to bring in as many beta testers for their app as possible, before the launch of Scrowbly’s iOS app.
Currently, many people have joined their beta testing phase of the iOS app. The platform is optimistic for their app’s launch to be worth the wait.
With beta users signing up from all over the world, Scrowbly is preparing itself to be the next big thing in the escrow-like services providing apps.
